Revival Rum

My work with Revival Rum has enabled me to blend brand & marketing expertise with photography. As well as working with James on brand development, sales and marketing, I manage the Revival Rum website and social media pages.

Setup & context

Revival Rum began distilling in 2022. I joined in November 2024 to set up brand & marketing. My role has evolved to cover sales and business development. Powerful brand imagery is a must for strong social media presence and we regularly have photo shoots as new releases are launched.

The challenge

The main challenge is actually time. The brand speaks for itself and creating imagery and marketing is a breeze. There's a wide audience and a strong following. Time is limited and so the challenge is in prioritising the marketing each week with laser focus to get the best results.

impact & results

Results are easily measured in sales and followers. The softer impact is in creating a consistent and steady presence, raising brand awareness. The brand is really growing in popularity and distillery tours & tastings increasing. Find out more at www.revivalrum.com